Back to Home

AI-Powered Lead Generation System

Claude MCPn8nMake.comAirtableOpenAI
RoleLead AI Automation Engineer
OutcomeTransformed manual lead scraping into a scalable, AI-driven pipeline with personalized outreach.

AI-Powered Lead Generation System

About the project: Built an end-to-end automation system that transforms meeting transcripts into client-ready proposals using AI and workflow automation. The system integrates Claude MCP, Google Workspace, n8n, http://make.com/, and PandaDoc.

1-Page Explainerhttps://drive.google.com/file/d/1urJ2b_jHS9m6EPpTXP0vPmqY83MFBfAd/view?usp=sharingVideo walkthroughhttps://www.youtube.com/watch?v=8JMglA3xL_A&list=PLjNUmtx5bd7_Zy9Z8PRSpcd-ySjM9NzDy&index=2
lead outreach.png
Screenshot 2026-04-06 at 23.59.17.png

Overview

Built an AI-powered lead generation and outreach platform that automatically discovers, enriches, validates, and generates personalized outreach messages — all accessible through a custom frontend dashboard. The system integrates Airtable, OpenAI, HTTP scraping, email verification tools, and workflow automation to deliver high-quality, ready-to-contact leads in a structured and scalable way.

Problem

Lead generation and outreach were highly manual and inefficient, requiring:

  • Searching and scraping leads from multiple sources
  • Manually enriching company and contact data
  • Verifying email accuracy
  • Writing personalized outreach messages for each lead
  • Managing and tracking leads across disconnected tools

    • This resulted in slow pipeline growth, inconsistent outreach quality, and missed opportunities.

    Solution

    Designed a full-stack AI-driven lead generation system with a frontend interface + automated backend workflows that:

    1. Captures lead inputs via forms or triggers (Airtable/webhooks).

    2. Scrapes and enriches lead data (company info, website, LinkedIn, role).

    3. Uses AI to extract and structure key business insights.

    4. Validates and verifies email addresses using external APIs.

    5. Filters out invalid, duplicate, or low-quality leads.

    6. Generates highly personalized multi-step outreach sequences using AI (emails + LinkedIn messages).

    7. Stores all enriched leads and generated content in Airtable.

    8. Displays leads in a custom UI dashboard for easy browsing and management.

    9. Allows users to review full lead profiles, including:

    - Contact details

    - Company insights

    - Personalized outreach messages

    10. Tracks each run with unique IDs for traceability and auditing.

    11. Logs errors and handles failures to ensure system reliability.